The most valuable resource for any company is its employees. People are what separates a successful company from those that are unable to adapt to changing times, or execute and reach ambitious goals. And Corporate Events are a great way to say ‘Thank You’ to your hard-working staff.
However, planning a corporate event for your employees or VIP clients, is no easy task. It can be very stressful, especially when the event planner is a member of the organization. So how to go about it.
Here is some useful tips to get you going.
- Find out what it is that management/stake holders wish to achieve with the event or what will be celebrated.
- Market your event in such a way that it will inspire and excite those that will be attending.
- If your event is for your company employees, consider looking for speakers inside the company. Ask management/key personnel to recommend a few stand out employees and then approach them to see if they would be willing to share their insights with the company. And the guy that always has great jokes to tell? Remember him as it would be a great way to set all at their ease.
- Should your event be for VIP clients, look at key speakers that has something substantive to contribute that falls within what you wish to achieve as well as company ethos.
- If you are wanting photos taken by a professional photographer, be sure to book in advance. Explain the type of event and venue to your photographer as well as type of photos you want.
- To make things easier for your next event, remember to hold a post-event debrief. It is a great way to collect feedback from those that attended.
- And note that your great event need not stay inside the office. This is a perfect opportunity to get some marketing in. Share it with the world on social media.
And now that we have got the basics of planning out the way, you are worried about ideas for your event. What if nobody makes a contribution or the ideas forthcoming is no good?
In lieu of the normal event hosted every year, why not think outside the box? People (whether employees or clients) love a bit of change. Something different and FUN! We have put together a little list to inspire you. Here goes….
- Horse Riding – just be sure to check on your team’s allergies and phobias.
- Kayaking – with a manager-dunking at the end, of course.
- Ziplining – again, check on colleagues that may have a fear of heights.
- Segway Experience – this can be absolutely hilarious.
- Orienteering – almost like a follow the clues to get to your destination. There is nothing like getting lost in the middle of nowhere to build team spirit!
- Bingo – a bit outdated and kinda cheesy, but great for a good and relaxed giggle or two.
- Hire a boat – go out on the river/dam/ocean. Nothing as relaxing as this and watch a beautiful sunset.
- Get some Culture – do the tourist things in your city. Take a bus or walking tour to museums, art galleries etc.
- Murder Mystery Night – teams work together to hunt down the murderer.
- Treasure Hunt – around your office, the venue or out in the town. This can easily be organised by yourself or you can hire an events company to do it all for you.
- Host a picnic – fingers crossed your day will dawn with the sun shining, this can be a great way to bring the team together.
- Themed Event – think Fresh Prince of Bel-Air or a Tarantino Party (Pulp Fiction/Kill Bill etc).
- 5 Year Olds – have everyone find a photo of themselves from when they were 5 years old. You must come to the event dressed in the same outfit (or as close to) and bring the photo with.
- Fundraising – why not get the team involved with hosting a charity picnic or ball etc and raise funds for a local charity?
- Trophy Giveaway – think of exciting trophy worthy achievements. Think along the lines of Oscars with nominees and a winner.
- Photobooth – Get creative with amazing props. Something fun and different and everyone can take their favourite pic home.
This goes without saying, whatever type of event you are planning, remember to have fun. It is a celebration and you want happy faces all round.
In closing, some inspirational quotes.
“Alone we can do so little, together we can do so much more.” Helen Keller
“Talent wins games, but teamwork and intelligence win championships.” Michael Jordan
“The best way to find yourself is to lose yourself in the service of others.” Mahatma Gandhi